Supermarket retail

Flours and operational support to boost the profitability of your bread assortment.

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FROM WHEAT TO FLOUR, QUALITY AND DELICIOUS FLAVOUR ACROSS YOUR SHELVES !

Terrena Meunerie, the milling branch of the Terrena group, sources most of its wheat from its member farmers, under the Agri Confiance® label of quality. This approach allows us to satisfy you and your customers’ requirements in terms of product origin, traceability and environmental responsibility.

Thanks to this sector-wide approach, from the farmers committed to Environmentally Friendly Intensive Agriculture (EIA) to the customer, our eight mills provide products that promote nutrition and health right from the initial elaboration of the farming products.

To remain constantly one step ahead of consumer expectations, our eight mills and research lab continuously monitor the quality of our flours. In addition, they invest in research and development to create new products and keep your aisles up to the minute.

LA SOLEILLANE, YOUR EXCLUSIVE SUPERMARKET BREAD FLOUR BRAND

La Soleillane is the brand that we have developed specifically for supermarket bakeries. You’ll find a wide range of products to meet all your needs.

From classic ‘creamy white’ flours for everyday production and improvers which enhance your bakery’s productivity, to mixes and pre-mixes for the creation of delicious breads... Everything we do is designed to make your job easier and encourage you to be creative.

La Soleillane is a brand that likes to innovate and so it also offers flours that satisfy the latest consumer needs, like its organic range ‘Les Bios’ or La Soleillane Locale made with locally sourced and sustainably farmed ingredients.

Experts to improve the attractiveness of your range

Are you dedicated to creating recipes that will surprise and win the loyalty of your customers? At Terrena Meunerie, our consultant bakers can help you with such recipes and optimise their success.

The performance of your range also depends on its impact and visibility. Terrena Meunerie delivers high added-value services, like sales advice, communications materials, merchandising and more. Invaluable tips and techniques to add value to your product lines and increase your margins.

Want to know more about our flours and our services?

Contact our team who will be glad to reply to you as fast as they can